HBO Max Launches in Germany via Amazon Prime Video
Berlin, 14 January 2026 – Warner Bros. Discovery has announced the launch of HBO Max in Germany, Austria, Italy, Switzerland, Luxembourg, and Liechtenstein, with a new distribution deal making the service available as an add-on through Amazon Prime Video. This expansion brings HBO’s premium content to millions of new viewers in Europe, building on existing partnerships in France, Spain, the Netherlands, Sweden, and Belgium.
Launch Details and Availability
HBO Max is now live in the specified European countries, offering subscribers access to a vast library of HBO originals, Warner Bros. films, and Max Originals. The service includes local productions such as “Banksters” from Germany and “Portobello” from Italy. Prime Video customers can add HBO Max as a subscription add-on, integrating seamlessly into the Prime Video interface without needing additional apps.
Key Facts and Partnerships
| Aspect | Details |
|---|---|
| Launch Countries | Germany, Austria, Italy, Switzerland, Luxembourg, Liechtenstein |
| Distribution Partner | Amazon Prime Video (add-on subscription) |
| Subscription Options | Ad-supported, Standard (€5.99/month), Premium (€13.99/month); optional Sports Add-On |
| Content Highlights | HBO series like “The Pitt”, “A Knight of the Seven Kingdoms”; films like “Superman”, “One Battle After Another” |
| Future Expansions | UK and Ireland in late March 2026; complete European rollout |
Frequently Asked Questions
Is HBO Max available in Germany now?
Yes, HBO Max launched in Germany on 14 January 2026, accessible via Amazon Prime Video as an add-on subscription.
How do I subscribe to HBO Max through Prime Video?
Prime Video members can navigate to the Channels section, select HBO Max, and subscribe. Pricing starts at €5.99 per month for the ad-supported tier.
What content is included?
The service offers HBO originals, Warner Bros. films, and local titles like “Banksters”. It also includes access to the 2026 Winter Olympics via the Sports Add-On.